Customer Satisfaction portal

Satisfaction Metrics Menu

• Metrics introduction
• One metric for satisfaction
• How can I use one metric in my business?
• Composite metrics introduction
• Creating a customer experience model
• Weighting questions and building a questionnaire
• Pulling your results into a spreadsheet
• Getting a satisfaction score for composite metrics
• Applying composite metrics
• Single or composite metrics: what's best for my business?
• Don't forget loyalty

Applying composite metrics

By  creating a graph of Importance and Satisfaction, it's easy to see what areas of your business you need to concentrate on to improve your satisfaction score. Look for high importance and low satisfaction - this is where you need to focus. 

Data of the type shown above tells you where you need to focus, but more work is required to understand how to boost the scores.

► Single or composite metrics: what's best for my business?